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Job Title: Product Marketing Coordinator
Location: Wayne, PA
About Us: At USLI, we’re not just about insurance — we are committed to making a difference, both internally and externally. Our community is built upon five values: Caring, Attitude, Respect, Empathy and Energy. Our commitment to these values leads us to make better decisions and furthers our true sense of community. By joining our team, you'll be part of a vibrant organization that values innovation, collaboration and growth. Here, you’ll have the opportunity to shape the future of insurance and make a meaningful impact.
Your Role: We are looking for a highly organized, proactive and collaborative Product Marketing Coordinator with a strong background in design to join our Marketing Team. In this role, you will play a pivotal part in executing digital marketing campaigns for our insurance products and quoting platforms, creating and refining visual content, streamlining team processes, and supporting strategic alignment between our marketing, sales and underwriting teams. You will learn how to compare campaign performance to submission activity and collaborate with other members of the Marketing team with the goal of driving submission activity and generating growth among our customers.
This is a great opportunity for a strong communicator and strategic thinker who thrives in a fast-paced environment and enjoys blending analytical and creative tasks to deliver successful marketing outcomes.
Key Responsibilities:
Project management and campaign execution: Coordinate and manage marketing campaigns and content initiatives to ensure high-quality execution between marketing and other internal teams
Digital marketing tools: Use platforms such as HubSpot, WordPress and Adobe Creative Suite to develop content, manage data and implement changes for digital marketing
Design and content creation: Support marketing campaigns through the creation and refinement of visual assets, including social media graphics, email templates, digital flyers, and web content. Leverage Adobe Creative Suite tools to ensure brand consistency and visual quality across all deliverables.
Communication: Serve as a liaison between the Product Marketing team and other internal departments and collaborate with sales and underwriting to support lead generation, campaign follow-up and promotional strategies
Analytics and reporting: Monitor and analyze campaign metrics and key performance indicators and develop reports and dashboards to showcase trends, performance and highlight impact on our business goals
What You’ll Bring:
Organizations skills: Excellent time management, communication and attention to detail
Marketing design skills: Experience creating visual marketing assets using Adobe Creative Suite, with a strong understanding of brand consistency and digital content design.
Decision making skills: Ability to prioritize tasks, manage multiple projects and meet tight deadlines
Collaboration and communication skills: Ability to work collaboratively with different teams and effectively communicate ideas and strategies
Qualifications:
2–3 years of experience in marketing, communications or a related field, with hands-on design experience creating visual assets as part of a marketing or creative team
Strong working knowledge of Adobe Creative Suite (Illustrator, InDesign, Photoshop, etc.)
Proficiency in Microsoft Office and familiarity with marketing platforms such as HubSpot
Experience with project management and basic performance metrics reporting
Prior exposure to working as or with insurance, sales or marketing professionals is a plus
Please note: As part of the hiring process, applicants will be asked to provide a portfolio or samples of their marketing design work
What We Offer: One of the advantages of working at USLI is the competitive salary and benefits program we offer full-time and eligible part-time employees. Benefits include performance-based triannual bonuses, medical benefits paid at 100% for full-time employees and 80% for eligible part-time employees, a profit-sharing program, free lunch every day while onsite and more than 450 annual personal and professional development courses. Explore more company benefits.
Why USLI? At USLI, we are committed to fostering a vibrant and inclusive community that celebrates the rich diversity of all ethnicities, nationalities, abilities, genders, gender identities, sexual orientations, ages, religions, socioeconomic backgrounds and life experiences. We understand the importance of continuous learning, self-reflection, acknowledging our biases and expanding our perspectives beyond our own. We actively encourage open dialogue on diversity, equity, inclusion and belonging to support a workplace where every individual feels valued, respected and empowered to contribute at their fullest potential. Join us in building a diverse and inclusive environment where our shared values drive us toward excellence.
